Pricing
One price per business contacted.
$1.35 per business, blended, for the Every New Owner package: postcards and emails, the data, printing, postage, the dashboard and attribution.
Starting at $0.26 per record for single-channel email.
No platform fees. No minimums. Month to month, under a statement of work. MSA and DPA available for review.
Example campaign · start bounded Restaurants in Florida, capped at 2,500 businesses a month: $3,375, every one tracked individually. Raise the cap, add a state, or go national whenever you want.
Example campaign · one month
Restaurants in Florida
The cap is yours to set. You pay per business actually contacted.
Packages
Reach every new owner, or pick a channel.
Recommended
Every New Owner
No owner left unreached. If we can find their email, they get your sequence. If not, they get a second postcard. Either way, your offer goes out.
- ~60%Owners with an email get a personalized postcard and your 4-email sequence.
- ~40%Owners without one get 2 personalized postcards: the first and a remail.
Every new business owner in your market, contacted. One blended price per business contacted, so you don’t pay more when fewer emails turn up.
A month, at your cap
- 5,000 businesses$6,750
- 25,000 businesses$33,750
- 100,000 businesses$135,000
Email only · entry price
/ record, single email
Single-channel email to deliverability-screened addresses. Each added email is $0.10; a 4-email sequence is $0.56.
- Record (data fee, once)$0.16 / business
- Email data$0.05 / email
- Email deployment$0.05 / email
- 1 email · 4 emails$0.26 · $0.56
Direct mail only
/ business
1 personalized 6×9 postcard with its own QR code
- Direct mail data$0.16 / business
- Personalization, QR + dashboard$0.05 / piece
- Print + First Class postage$0.61 / piece
How every price is built
/ business, base record
Every record starts with the base. Each email touch and each postcard adds its own line. Every New Owner blends these at $1.35.
- Base record: filing data + processing$0.16 / business
- Each email touch$0.10 / email
- Each postcard: personalization, print + postage$0.66 / piece
- Remail data, second postcard$0.08 / piece
Dashboard, attribution, QR tracking, and reply classification: included in the per-business price.
Data sourced from MarketForce (opens in a new tab)The data line in every price is MarketForce Corporation’s Secretary of State filing database, compiled since 1984.What you're comparing this to
The stack you’d otherwise assemble.
A typical enterprise new-business program stacks a data license ($15,000–$40,000 a year), a list broker's margin (15–25%), an email platform ($500–$2,000 a month), a direct mail vendor ($0.50–$1.00 a piece), and the team to coordinate them. The first touch lands three to eight weeks after the filing, and results come back as totals.
First Ad Wins: $1.35 per business, blended. Both channels, individual attribution, deployed the day the filing posts, one dashboard.
For brokers
Bring your client relationships. We handle everything else.
20% of the data fee on every record, recurring monthly, for the life of the campaign.
The broker program →FAQ
Questions people actually ask.
Is there a minimum commitment?
No volume minimums and no platform fee. Month to month, under a statement of work. MSA and DPA available for review. You pay per business contacted, and you can stop before any monthly wave.
What's included in the per-business price?
Everything: your dashboard, QR and per-business attribution, replies classified automatically, and campaign management by our activation team. There is no separate platform fee.
Do I have to go national?
No. Most programs start with one state, one audience and a monthly cap. National is available when you want it.
How fast can we start?
Same week. Define your audience, approve the creative, we deploy.
Can I see it work first?
Request 15 minutes. We'll count your market live on the call.